Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies by Reid Hoffman and Chris Yeh
The co-founder of Linkedin, Reid Hoffman, outlines how to scale a business from one to a billion when speed is a competitive advantage. As a product leader, I especially related to business model design, getting market feedback as quickly as possible and “launch a product that embarrasses you”. Accelerating the ability to adjust product-market fit is a key element of blitzscaling.
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